Sexist stereotypes, humiliating photographs of women and male bylines dominate the front pages of British newspapers, according to research carried out by the industry body Women in Journalism WiJ. The only females to be regularly pictured in the period were the Duchess of Cambridge; her sister, Pippa Middleton, and the crime victim Madeleine McCann. The three males most likely to be photographed were Simon Cowell, whose biography was published that month; Nicolas Sarkozy, who was fighting an election, and Prince William. Women's groups, which complained about sexist stereotypes in the media in a presentation to the Leveson inquiry into media ethics, welcomed the research. Anna van Heeswijk, chief executive of Object, said: "With newspapers so male-dominated, is it any surprise that women are portrayed the way they are? Changing the number of female writers and the ways in which women are portrayed in the media is crucial if we are serious about wanting a socially responsible press.
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Around the world, women are far less likely than men to be seen in the media. This gender-imbalanced picture of society can reinforce and perpetuate harmful gender stereotypes. For over two years, journalists and producers across the BBC have been tackling the gender representation issue by rethinking whom they put in front of the camera, with the goal of achieving gender representation every month. Three key lessons are relevant for any manager or leader aiming to shake up the status quo and improve diversity, equality and inclusion in their organization. First, start with yourself. Second, follow the data. Around the world , women are far less likely than men to be seen in the media.
Sexist stereotypes dominate front pages of British newspapers, research finds
Women consistently express more interest than men in stories about weather, health and safety, natural disasters and tabloid news. Men are more interested than women in stories about international affairs, Washington news and sports. At the same time, men and women often express comparable levels of interest in the top news stories of the day.
Recently, I was instructed to watch the film Miss Representation available on Netflix for a project in my journalism class. Naturally, I assumed it would be boring and uneventful, but I was very wrong. This film, directed by Jennifer Newsome, truly opened my eyes to a very real problem in today's world: the misrepresentation of women in the media. Katie Couric, Rachel Maddow and many other famous female figures discussed sexism and how it is being enforced by the media in this powerful documentary.